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How it connects
The CanvasVideo
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Features

  • TagsEvery ad tagged across 21 familiesLive
  • TeardownThe parts that did the work, with evidenceEarly access
  • Buyer ResearchWhat buyers say, with the sourceLive
  • Launch RadarWhat rivals launch, no made-up numbersLive
  • The CanvasEverything on one board, the next ads draftedEarly access, run with our team
  • Video StudioThe video, one step you check at a timeEarly access
  • ReportsAsk which hooks win, get the ads backLive
  • LessonsEvery round starts from the last oneEarly access
  • TikTokPaused TikTok campaigns from your Meta adsEarly access, not yet run for a client
How it all connects

The Canvas

Everything it found, turned into your next ads.

Claude reads it all, writes a plan where each test changes one thing, and drafts the ads. The statics reach Meta paused, after a person approves the exact plan.

Early access, run with our team

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The WhyItWon Canvas for a sample brand, Fieldday: the proposed test plan, eight directions that each change one thing, beside Claude's chat card and its drafts.
Real WhyItWon screen. Fictional brand, sample data.

The problem

By the time your research reaches the ad, it has turned into a vibe.

How it works

The Canvas, step by step

  1. 1

    Claude's read

    The ad's parts drawn on the picture; a missing part says none.

  2. 2

    Test plan: 8 directions · 24 ads

    Each row changes one thing, grouped by category.

  3. 3

    Drafts, then review and publish

    Every placement. "Review and publish". Everything is created paused.

What it connects to

What goes in, what comes out

In

TeardownThe parts that did the work, with evidenceBuyer ResearchWhat buyers say, with the source
The Canvas

Out

Video StudioThe video, one step you check at a timeReportsAsk which hooks win, get the ads back

What it does not do

A person approves the exact plan before anything reaches Meta.

Same board. Your ads on it.

Private early access, run with our team. Tell us where to start and we'll take it from there.

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WhyItWon, 2026
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